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Psychological Processes in Consumer Behavior

These processes can be briefly addressed as influenced by the antecedent states of the customer. These are moods and conditions that are not temporary. These factors can be influenced by the state of the atmospherics in the particular Wal-Mart stores. These atmospherics are factors such as design factors, employee dress norms, lighting, sounds, and aromas. […]

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Organizational Behavior

Organizational Behavior is the inquiry and application of learning about how people, individuals, and groups perform, operate, and work in organizations. It accomplishes this by means of adopting a system approach (http://www. nwlink. com/~donclark/leader/leadob. html). Explicitly, it infers people-organization affairs in terms of the entire person, group totality, complete organization, and total social structure. Its […]

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Organizational Behavior

To alleviate stress-related difficulties within the work place, organizations implement several measures, such as non-monetary incentives. More often than not, non-monetary incentives are more efficient than granting financial benefits or rewards. Stress that employees gain from work might several workplace issues such as layoffs and threats of organizational breakdown, heavy workload, erratic changes in work […]

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Organizational behavior

Organizational behavior is about understanding, monitoring and controlling human behavior in workplaces especially where there are many employees viz. , banks, hotels, restaurants, industries, factories and other corporate offices. It is very important to exercise discipline and order in workplaces as the motive and objective of organizations is to run offices and businesses, and in […]

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How to Set Up a Home Based Child Care Busniess

Childminding involves looking after other people’s children, usually in your own home, on a professional basis. (‘Home childcare’ involves registered childminders looking after children in their parent’s homes. ) As a professional childminder, you will operate as a self-employed business person. As with any other business venture, setting up a childminding business will require some […]

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Value of Relationship Marketing for Their Organisation

Hospitality industry is characterized by constant change. The management of hotels needs to be constantly aware of changes in the customers’ preferences and tastes, popularity of destinations, innovations of competitors, income level of consumers, global catastrophes and many other factors. In many industries companies are not subject to so many changes, and therefore its management […]

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?ustomer relationship

Federal Express utilizes the most updated technology in providing services to its customers all over the world. Technology, in general, constantly makes the world smaller every second, thus, Federal Express uses this to its advantage to accurately deliver packages and monitor the progress of the service being rendered. Technology thus assures customers of quality, on-time, […]

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Customer relationship management

Nowadays the trend of customer relationship management is increasing day by day. More and more companies are becoming aware of the fact how important customer relationship management is. As the customer is getting aware about the products, they also have complaints about them that have to be handled carefully and patiently by the customer relationship […]

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Companies and individual

Unionization has gained more importance in the recent years as many companies and individuals have been involved in the process. The word unionization has been used in different contexts to mean different forms of combination. In this context the word unionization shall be used to mean a combination of many individuals or workers in the […]

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Are We Parents Buying the Marketing Scheme of Retailers?

The marketing geniuses have recently come up with the term “tweens” to define the customer segment composed of young people ages nine to fourteen, or ages eight to twelve. This segment are neither children now teens, but rather in between, thus the term “tweens”. In America, it is estimated that there are at least twenty […]

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